Food For Progress - Rendered on: 20/10/2017 08:13:57

Food For Progress Back

Stand:

S3022a

Hall:

South Hall

Section:

Grocery

Contact Details:

Food For Progress
PO Box 154
Mjolby
59522
Tel. 46 771 28 80 80

Country:

Sweden

Company Profile:

Oumph! What?
OUMPH! IS FOOD from the plant kingdom. Made of soy. Mouth-watering food that has it all. Easy to cook and crazy good for the environment.
Product of the year in Sweden 2016, now stepping out globally. Welcome!

Company Website:

oumph.se/en/

Product Categories:

Free From – Gluten | Free From – Lactose and/or Dairy | Free From – Nuts | Free From - Other | Savoury Frozen Foods | Health & Wellbeing | Soya Products | Vegetarian / Vegan Foods | Soya Ingredients

Downloads:
Food for Progress - Driving a new food logic
Meet Oumph!
Press Releases:

Mar 15, 2017

Oumph! New award-winning plant-based food from Sweden at IFE 2017

View the whole press release

Oumph! is a new mouth-watering food from the plant kingdom. Food for Progress presents Oumph! at IFE, International Food & Drinks Event, London 19-22 March. Stand: S3022a.

Oumph! was awarded 'Food Product of the Year' in 2016 by the Swedish Grocers Federation.

“We are convinced that a great taste experience is the key to a food evolution where there’s enough to go around for everyone", says co-founder and Head of Progress Strategy Anna-Kajsa Lidell. "Oumph! is part of a wider concept within Food for Progress, and it’s a tool for igniting positive change in the way we create, prepare and enjoy good food on a global scale".

Oumph! is created from soya beans, has increased a flow of new consumers to the plant-based food sector, both in retail and food service.-

“We are happy to have increased the category growth in retail by 24% in Sweden over the past year”, continues Anna-Kajsa Lidell. “We are excited that the flexitarians - people who are aiming to cut down on meat - really love our products. Now we hope to create the same impact on new markets”.

The Oumph! products are designed to create cravings to a wide audience, including families, foodies, chefs and fast food loving vegans. The goal from the very start was to make tasty food that everyone will love. Food that is easy to cook. The added bonus is the fact that the soya based products are resource efficient, climate savvy, rich in protein and fiber, as well as a source of iron and folic acid!

The Oumph! Product Range:
The Oumph! range of products are easy to cook. They are versatile and suitable to grill, boil, sauté, deep-fry or heat over an open fire. Pure Oumph! leaves plenty of room for chefs to get creative. Oumph! is completely plant-based, free from gluten, dairy and nuts.
- The Pure Oumph! range is unseasoned and comes in three varieties: The Chunk, The Strip and The Filet. Pure Oumph! contains nothing but soya protein concentrate, water and salt.
- Spicy Oumph! is an entire range of Oumph!-products, seasoned with our own spice mixes such as: Thyme & Garlic, Kebab Spiced, Salty & Smoky and Grill Spiced. Two varieties come with BBQ-sauce; Pulled Oumph! and the Korean influenced Bibim Oumph!

Oumph! is currently available in all leading Swedish retail chains and it's served on the menu in a large number of Swedish restaurants, such as the sports bar chain O’Leary’s and fast food chains such as Max Burger. It's also available in Norway, Denmark, Iceland and Finland.

Awards & Praise:
Food Product of the Year in 2016 by the Swedish Grocers Federation.
“The new generation of soya protein praised by vegans as well as meat-eaters” - temahälsa.se
”What is this Oumph! everyone is talking about?” - Swedish leading newspaper Expressen
“Thank you Oumph! for creating something this yummy!” - jävligtgott.se – food blogger of the year in Sweden 2016
“5 obvious (and climate friendly) reasons why we love Oumph!” - ELLE.se
“Successful start for the Swedish challenger Oumph!” - breakit.se

Meet Oumph! and Food for Progress at IFE:
Food for Progress presents Oumph! at IFE (International Food & Drinks Event), ExCeL, London 19-22 March. Stand: S3022a, South Hall.

"Our aim with exhibiting at IFE is to meet new interesting people and companies that strive for the same things we do; a food evolution on a global scale!", says Anders Wallerman, co-founder and CEO at Food for Progress. "We're looking forward to meeting you!"

Pressroom: https://www.mynewsdesk.com/uk/food-for-progress-uk/pressreleases/oumph-new-award-winning-plant-based-food-from-sweden-at-ife-2017-1853514

www.oumph.se – Facebook/eat.oumph – Instagram/eat_oumph – Twitter/FoodforProgress

Contacts:
Export Manager: Anders Wallerman, CEO. Mail: anders.wallerman@foodforprogress.com
Tel: +46 (0)70 305 33 00

PR Manager: Fredrika Fredmark, Food For Progress. Mail: fredrika.fredmark@foodforprogress.com
Tel: +46 (0)703191512

UK press & PR: Monika Agorelius, CloseUp PR. Mail: monika@closeup-pr.com Tel: +44 (0)7785 71 21 86

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