Functional hydration: The next wave in drinks

30 Mar 2026
IFE - New Products Discovery Theatre sponsored by TT ICE TEA
Trends and insights , Tasting , New product development , Health and ingredients

Hydration is evolving beyond simple refreshment. This session explores premium mineral water from Golden Bar Aqua, sparkling coconut formats from Now Coco, hydrogen-infused innovation from Hydrogen Innovation and adaptogenic beverages from Chill Spritz. Together, they reflect growing demand for functional hydration and performance-led soft drinks within modern retail.

Presenter
AJ Sharp
AJ Sharp, Managing Director
Speakers
Chill Spritz Drink with Ashwagandha
Chill Spritz Drink with Ashwagandha
Hydrogen Innovation
Hydrogen Innovation
Kloudy Matcha
Kloudy Matcha
Now Coco
Now Coco