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See yourself, buy it! How the power of representation can drive sales
This live podcast recording of Raising the Glass explores why representation in product ranges is not just a social priority: it’s good business. Today’s customers want to see their identities, cultures, and tastes reflected in what’s on offer, building trust, relevance, and loyalty. Hosted by Rebecca Oliver-Mooney (ROM), Founder of Raising the Glass, the conversation brings together industry voices championing inclusion in food and drink. Topics include understanding the communities you serve, supporting under-represented founders, and the role of buyers, suppliers, and leaders in creating shelves where people can see themselves.
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