Top 10 tasty trends powering food and drink growth

01 Apr 2026
IFE Manufacturing - Business Growth Stage
Trends and insights , Presentation

The food and drink world is evolving fast, and the brands growing today are those who understand what truly drives modern shoppers. In this session, we’ll explore 10 key trends shaping behaviour right now, from the new meaning of health and indulgence to the rise of provenance, premiumisation, and purposeful innovation. By attending this session you’ll also receive practical tips drawn from real UK retail and brand projects to help sharpen your proposition, improve standout, and unlock new growth opportunities. Expect clear, actionable insight designed to help your business stay relevant, resonate with consumers, and confidently navigate what’s coming next.

Presenter
Bob Bayman
Bob Bayman, Managing Director - Elephants Can't Jump
Danielle Horsley
Danielle Horsley, Senior Brand Builder - Elephants Can't Jump