A proud record of firsts and a reputation for quality made Percol the best ‘challenger brand’ in UK retail coffee. Recognized as the First coffee brand to use the Fairtrade marque, Percol was the First to launch Plastic Free packaging, was the First to introduce its own charity in origin countries ‘Coffee Kids’, was the First to launch functional coffee (Rocketfuel), and the First to large format (not individually wrapped) coffee bags. 

Percol is now exclusively available through Sucafina UK and we are especially excited to have re-imagined the brand for 2024. In common with its long history of high quality, fair & ethical trading. Launching at the show is a new range of carefully crafted Percol coffee products with beautifully styled #plasticfree packaging and improved recipes.