Dr Matt Wilkinson PhD MBA, is a seasoned professional with more than two decades of experience at the intersection of sales, marketing, technology, and innovation. As a Director at Reflare, a leading IT security training organisation, he spearheads initiatives to enhance cybersecurity awareness and resilience across various industries. His expertise encompasses developing and implementing strategies that enable organisations to navigate the rapidly evolving digital landscape more securely.

In addition to his role at Reflare, Matt holds a Visiting Fellowship at Cranfield School of Management, where he contributes to advancing marketing practices through academic research and practical insights. He is also the founder of Strivenn Ltd, where he helps marketing and commercial teams navigate the dawn of the AI era.