Retail Bakery products have seen solid and consistent growth, with annual sales reaching £6.5 billion. The pandemic increased sales for bread and other baked goods with many retailers opening in-store bakeries as an additional source of revenue.

With increased sales and consumer interest on the rise looking for new products, free from, low sugar options, as well as plant-based bakery goods, we are pleased to announce the return of the Bakery Section at IFE 2023. Position your brand and products in front of thousands of eager buyers who are all ready to taste, test and sample your bakery goods.

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11 million

Loaves of bread are packed and sold everyday.

3,300+

Number of specialised bread, cake and confectionery retail enterprises across the UK.

65%

of consumers would like to see more innovative baked goods in the shops.

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